Press Releases

Promax® Calcium XpressTM Formula Supplement is the perfect taste-free powder that dissolves into beverages

(Los Angeles, CA – Feb. 25, 2008) — We can conference call, e-mail, Web surf, balance our checkbooks, and help our kids with their homework all at the same time. So, why is it we can’t manage to take our daily supplements? Maybe it’s the terrible tasting, hard-to-swallow horse-pills or the fact that they sit on our desk in uninviting plastic bottles or crinkly plastic bags. Now, Promax Nutrition™ is offering a sure-fire way to stronger bones and better overall health with its XPRESS POWDER SUPPLEMENTS™, including its CALCIUM XPRESS™ FORMULA. Taste-free, Promax Calcium Xpress Formula can be added to coffee, juice or water, dissolving completely with no chalky residue.

Each Promax Calcium Xpress Formula (www.promaxnutrition.net) packet contains 333 mg of a highly bio-available calcium blend of Calcium Lactate and Calcium Gluconate. The unique bio-availability helps the body absorb the nutrients more quickly than other calcium supplements. Providing 33% of the recommended daily allowance of calcium, Promax Calcium Xpress Formula can be taken 3 times a day.

Calcium is the major mineral found in our bones and teeth, building the strong hard structure. Calcium is also crucial for proper muscle and nerve function, and blood clotting. Without enough calcium, there is a higher risk for osteoporosis in later years, thinning bones and reducing bone mass. Osteoporosis, predominant in women especially during and after menopause, predisposes a person to fractures, which are often slow to heal and heal poorly.

“I know that I need calcium for prevention,” states Janna King, a Los Angeles freelance writer. “But I never remember to take my supplements, probably because they are so hard to swallow. Now, I keep Promax Calcium Xpress Formula packets in my purse. They’re so easy to take that I have no excuse anymore!”

Promax Nutrition has been developing innovative nutrition and health solutions since 1989. The company is dedicated to continuing its heritage by expanding its line of great-tasting high protein products with new types of bars, in addition to delicious high protein ready-to-drink shakes. Promax products are a staple at many gyms and fitness centers around the country. From this outstanding brand evolved other nutritional products, including Promax Xpress Supplements, which is also available in Fiber Xpress Formula and Joint Health Xpress Formula.

“All the Promax Xpress Supplements reflect our desire to offer convenient and efficient nutritional products that help active consumers achieve their goals of a healthy and fit lifestyle,” states David Weinberg, Promax Vice President of Marketing. “You can’t beat the convenience of the Xpress delivery system, so we believe that more people will stick with this truly beneficial supplement program.”

Promax Calcium Xpress Formula is available in 30 packet boxes. www.promaxnutrition.net. Promax Xpress Supplements are also available in a Joint Xpress Formula and a Fiber Xpress Formula.

For more information on Promax Calcium Xpress Formula, or to attain samples or photography, please contact Megan Brown at (323) 650-2201 or at lya@lightyearsahead.com .